3 Easy Tips to Avoid Hiring BORING Motivational Speakers
Whether you are a professional meeting planner or your boss has put you in charge of hiring a motivational speaker for your next meeting or conference, your biggest fear is probably that of making a mistake by booking a boring motivational speaker. Maybe you weren’t even given any guidelines, topics, or budget. In many cases, the planners I talk with were simply told to hire a motivational speaker with the warning, “Make sure the whoever you hire isn’t boring!”
While professional meeting planners hire motivational speakers all the time as part of their jobs, many employees are given the task either at the last minute or because their boss doesn’t really understand how challenging it can be to find just the right speaker. Whether you hire motivational speakers for a living or once a year, there are several ways you can assure you will bring your audience to their feet.
If you want your employees and associates to talk about your event for years to come, you need to invest in speakers who will not just get your team motivated, but who will also educate them. If the desired outcome for your next annual or quarterly sales meeting is to see all arrows pointing upward, it’s safe to say you have your work cut out for you. Conference, convention, and event attendees will respond positively and deliver significant results – but only if you bring in a speaker who offers content and easy-t0-implement takeaways and who will motivate your audience.
Motivational Speakers: Delivering Content, Enthusiasm, or Both?
Tip #1: Determine the TOPIC you want your motivational speaker to address
Just knowing this specific fact will be a tremendous help in narrowing down your search. Clients typically need the motivational speaker to address a specific area, such as Sales, Marketing, Leadership, or Social Media… and other times they just want their audience to feel Inspired, Motivated, and Encouraged. Occasionally, a group will have intense, industry-specific sessions scheduled and they just want a diversion. Although I am typically engaged as a Sales & Networking Speaker, I’ve done my program on “The History of Las Vegas” for these types of groups.
If you don’t know where you are going, how will you know when you get there? Having at least an IDEA of the subject matter you want covered by your motivational speaker will help you to zero in on just the right speaker.
Tip #2: Determine the BUDGET you have to spend for your motivational speaker
I am always surprised when I ask a client about their budget, and they hem and haw and eventually tell me they don’t really HAVE a budget! Booking a motivational speaker is NOT like shopping at Wal-Mart! It’s not a matter of finding the best bargain. THAT can be a quick ticket to a disastrous event
It’s no surprise: better speakers charge higher fees.
Insecure, inexperienced speakers are afraid to ask for a higher fee. If you are booking a speaker for at least $5,000, they need to deliver. I hear from newer speakers all the time that they will work for just expenses or a few hundred dollars. Even those who are willing to speak for $2500 probably don’t have the experience to ask for more.
Most motivational speakers are relatively flexible these days. If a speaker quotes their fee at $7500, you MAY be able to get them for less – especially if your event is coming up quickly. The odds of that speaker getting a FULL FEE gig just 4 to 6 weeks out are slim. They may be happy to take $5K at this point for a sure thing. But, you can’t offer them even $5K if you don’t know what your budget is, so make sure you know exactly what you have to spend.
Even if you aren’t a professional planner and your boss gives you the task of booking the motivational speaker for your meeting, simply ask him or her, “Hey, boss, two quick questions for you: What fee range are you comfortable with and what topic would you prefer most?” By having the answer to these two significant points, you will have half your work done for you.
Tip #3: Ask for references!
Even a great speaker video can be misleading. The challenge for any speaker is getting great video. Often, when they are on fire and their audience is eating out of their hands, the cameras aren’t rolling. And when the cameras ARE rolling, the audience is on their 5th day in Las Vegas and are dead on their feet! Even Elvis wouldn’t be able to get them ALL SHOOK UP!
Once you have narrowed down your search to a few motivational speakers, do your homework and call some of the speakers’ references. Most speakers have names and quotes from their clients available on their websites. Be sure to ask what the speakers’ strengths and weaknesses were, so you can share those with the speaker once you have hired them. It’s always helpful to know what resonated best with an audience.
By narrowing down your search by topic and budget, you’ll be able to find the cream of the crop for those two all-important determining factors.
BONUS TIP #1: Best selling or award-winning authors are usually better at telling stories. Plus, they may be happy to include books for your attendees as part of their speaker package.
BONUS TIP #2: Talk to the speaker on the phone. ASK THEM what they talk about. Ask for an example of one of their stories. Listen to how the craft their speech. Ask if they use PPT and if it is full of bullet points or rich, compelling photos. Ask them to tell you a funny story.
Doing your due diligence and a degree of “legwork” means you’ll never have to worry about hiring a boring motivational speaker again. If I can help you in any way, I hope you will email me with your questions. For a list of my topics, just click here. I’d love to share my messages with your audiences – in Las Vegas and across the country. I’m here to help you create an amazing program.
As President of the Las Vegas Convention Speakers Bureau, I hear every week from speakers who want to earn more. Getting listed with a bureau is NOT the answer. But I know what is! I work with speakers and clients from around the world. Hardly a day goes by that I don’t get an email or a call from a speaker somewhere in the world who wants to get listed with the bureau so they can start earning thousands speaking. (See below for a few heart-wrenching examples!)
Most people think a successful speaker is one who made the crowd laugh or cry, or who educates and informs their audience. This is not the key to being a successful speaker! Being a successful speaker is when you get PAID to speak! And, I can show anyone how to do this.
Companies and organizations don’t always have a big budget to book speakers. But, once you discover how to become a PAID speaker, the doors will open and you can instantly start earning thousands – EVERY time you speak! This truly is the best kept secret in our industry.
Most speakers are out there waiting for the call to come in from a meeting planner or bureau for a $1K, $5K, or $10K keynote. Or, they work diligently to create that one special keynote that will put them ahead of thousands of other speakers.
(If you’re already a speaker, and you’re brave, try this: Go to YOUTUBE and search your topic followed by the word “speaker”, such as “Sales Speaker.” Watch some of the videos from the thousands of speakers who ALSO speak on your topic. Now, ask yourself, “Why would a meeting planner hire ME … instead of one of these OTHER speakers?!” It’s a crowded field and it’s harder than ever to stand out.)
Before I founded the speakers bureau, I was like most speakers; I believed that the key to earning thousands from speaking was by having that one, incredible keynote that set the world on fire. As I ran the bureau, I discovered that there are some successful speakers, but there are many more speakers who are struggling.
One thing is certain: Bookings for big-paying gigs are becoming farther and fewer between. Even the speakers I know who have been speaking for 20+ years are no longer able to get the great paying gigs like they used to. They earn most of their money from MLMs, side businesses, and information product sales than they do from their speaking careers. The industry is changing. Today, event planners are more likely to offer a pass to a conference instead of a speaking fee. I expect that before long, they will CHARGE speakers for the “privilege” of speaking to their groups!
Then, a few years ago, I discovered how the REALLY successful speakers are earning MILLIONS every year. And, it doesn’t have much to do with their ability or talent as speakers. What they know is HOW to monetize their speaking engagements. They know the secrets of being a PAID speaker.
If you aspire to become a professional PAID speaker, I can show you how. I can assure you that you’ll make more than you ever thought possible, every time you speak. THIS is how you will become a PAID speaker!
I am going to show anyone who wants to become a paid speaker exactly what it takes at the Millionaire Speakers Boot Camp in Las Vegas on Sept. 15, 2012. And this is the first time I’m presenting the MSBC as a ONE DAY program, so I am able to cut the tuition by more than HALF. When this was a 2-day program, the tuition was $1497.00. Now that this is a one-day program, I am able to offer it for just $597.00! And, I offer an UNCONDITIONAL money-back guarantee – so if you’re interested in discovering what it takes to become a PAID speaker, you have nothing to lose. This information will rock your world.
I love sharing this information with speakers and people who want to become speakers. It will completely change the way you approach the speaking business. ANYONE can become a successful speaker and earn thousands of dollars every time they speak.
Today, I heard from a sincere, 66-year old gentleman from Israel who wants to be listed with the bureau. He has vast life experience and wants to help people. It’s hard for me to tell him that many of my clients call the bureau because their meetings are going to be held in Las Vegas and they want speakers from the area – so they can save on T & E (travel & expenses). They don’t have a decent budget to hire a speaker, let alone pay travel expenses for a speaker all the way from Israel!
I also heard from a young woman in Pakistan who hopes I can book her for a speaking engagement so she can support her family. The most frustrating part of my work with the bureau is the fact that I don’t have $10,000 gigs for everyone who wants one. Instead, I work tirelessly with planners who want to find the best, affordable (or free!) speakers who live nearby. Occasionally, I get to work with big groups, but then they usually want to book someone famous – a “Public Speaker” – such as a politician or an astronaut.
I will OPEN YOUR EYES and show you how to become a PAID SPEAKER at the Millionaire Speakers Boot Camp. If you are interested in getting paid to speak, you will love this – and you have nothing to lose.
I love helping people, and the proof is in the heartwarming testimonials I receive. Rachel Magario is a blind kidney transplant survivor whom I met when I was speaking at a NAWMBA event. Rachel hired me to help her speak and get published. She writes, “I believe your presentations and workshops are the best I’ve ever experienced and your coaching sessions are amazing. You always makes sure you give your best, and you go the extra mile to entertain, educate, and fulfill the needs of your clients. Thank you, Robin, for helping me to reach my goals and realize so many of my dreams!”
And, Angelique Daniels, a working mother of two, wrote, “”Robin you have truly been a blessing!! I can’t believe how great you have been as a coach, mentor, and friend. Remember in my first email when I asked: ‘Do you have any programs for struggling moms relentlessly pursuing their dream???’ Well, I never thought it would lead to all this. Sometimes I think about putting my dreams on the shelf and that little voice inside says, ‘NO!!!’ You are my BIG voice on the outside that keeps me pushing forward!!!” Today, Angelique uses the techniques she learned in my Millionaire Speakers Boot Camp to build her business, get paid to speak, and even recruit distributors for her new business.
Decide now to become a PAID speaker! Just click on this link for more information on how YOU can earn thousands every time you speak. This is the only time this year that I will be able to present this information, so sign up now. Seating is limited.
GET PAID TO SPEAK!
As President of the Las Vegas Convention Speakers Bureau, I constantly hear from motivational speakers who want to get listed with the bureau because they think more bureau listings will translate to MORE PAID SPEAKING ENGAGEMENTS. I hate to tell them that getting listed with bureaus is such a SMALL part of becoming a paid speaker, but that is the truth!
What is the SECRET to Earning More from Speaking?
So, how is a speaker supposed to get more gigs so they can earn more money speaking? The answer lies in the information I’m going to share at my Millionaire Speakers Boot Camp, Sat., Sept. 15th, 2012, at the Hampton Inn on St. Rose Parkway at Spencer/Seven Hills Drive.
I was not much different from the speakers who contact me every week looking for more paid gigs … UNTIL I discovered this incredible information! This changed forever the way I approach speaking professionally. The first time I spoke after learning this incredible information, I earned $1695, speaking at a networking mixer for just 20 minutes – for what was a “non-paid” gig! I earned back the tuition fee the very first time I applied the science and psychology of speaking successfully.
Last month, I was hired to speak for one of the largest office equipment manufacturers – a day trip to Southern California. I was also, around the same time, asked if I would speak for free at a local non-profit’s monthly luncheon. I accepted that as well. I proved these techniques work: I earned TWICE AS MUCH at the “non-paid” gig than I did at the PAID speaking engagement! Now, you can, too. Discover how when you attend this incredible one-day intense – and incredibly amazing – seminar.
Discover the difference between being a GREAT speaker and becoming a PAID speaker. I am so sure you are going to LOVE what you learn that I am offering an UNCONDITIONAL Money-Back Guarantee! This is – without a doubt – the most exciting class you will EVER attend.
PLUS – Special Guest Speakers:
Gloria Loring, former star of Days of Our Lives and mother of pop sensation Robin Thicke! Gloria will share ways you can take the DRAMA out of your life … how perfect!
Kathryn Peters-Brinkley, famed author, speaker, and spiritual life coach.
I love to present this material and will do so in the most entertaining, engaging fashion. Your jaw will drop once you understand what you’ve been missing. Visit my MSBC Web page to understand why you need to attend this boot camp!
If you have any questions about this, email me or call. If you’re ready to start earning THOUSANDS speaking – starting with your VERY NEXT GIG – then go to this page and sign up now. Seating is limited!