With the holidays approaching, business professionals everywhere are wondering how they are going to get through the season without going broke - especially at the end of a year that was, for many, anything but ROBUST. Fear not, my friends, I have some simple, affordable solutions.
A strong ability to build relationships can assure your success - whatever field you are in. WHY? Because PEOPLE PREFER TO DO BUSINESS WITH PEOPLE THEY LIKE! Your parents were wrong: success in life actually IS a popularity contest! After all - who wants to hang out with or do business with people they DON'T LIKE?!
We tend to present ourselves as we want others to see us, but that's not the best way to function anymore. People crave REAL, people want AUTHENTIC. They want to know WHO they are doing business with and they want THE REAL McCOY ... and it's okay if you are not SUPERMAN or WONDERWOMAN! Sure, you need to be effective and able to deliver - but people are sick of insincere, one-sided salespeople or pitches. BE REAL - be gracious, be sincere.