Now, I’ve taken the foundation of the principles in the book and expounded on them to apply to today’s tech-obsessed world, when a great business lunch isn’t always an option. There are many alternatives to a business lunch, especially for those who are on a seriously limited budget.
Those of us who need a big, delicious fix of Don Draper and his entourage will finally get it when season 4 of MAD MEN premieres on AMC TV July 25th. Of course “The Queen of the Business Lunch™” will be watching to see how the development of the new start-up, Sterling Cooper Draper Pryce, progresses and how they go about romancing all the clients away from their former agency, Sterling Cooper. I anticipate there will be many lunches and cocktails consumed over the course of the new season.
WHY is Entrepreneur touting bar meetings in 2010 and encouraging business executives to drink "power" drinks like scotch in order to discuss business? I don't get it ... and I could not be more disappointed. I think they were merely trying hard to be cutting-edge cool. And, I'm afraid an "influencer" like Entrepreneur might just encourage some young eager beavers who are not confident enough on their own to take the magazine's advice and end up with a business mess or possibly a life disaster on their hands. Their cover story seems like a giant leap BACKWARD for progress.