Client Lunch as a Christmas Present?
What do you get the person who has everything? My recommendation is to take them to lunch or dinner. The best part of that, (though it is a wee bit selfish), is that you get to enjoy your friends or clients and a great meal, all in the name of Season’s Greetings! Seriously, it’s one of my favorite things to do, and the holiday season provides the perfect excuse to get together with clients who are otherwise too busy to break free.
Everyone has their guard down this time of year, which could make this the perfect time to get someone out who typically is “too busy” to go to lunch. Imagine how far a little twist of the arm could go!

Lunch & Golf - Great Christmas Gift Combo!
Don’t make it about business, either. Simply seize this opportunity to treat your clients well, make it about them, and possibly, if the mood is right, discover ways you can help them with their business this year.
And if you’re in a warm climate, make it a round of golf and lunch. Talk about building relationships! Nothing is better than this One-Two punch!
The best part of a client lunch is that it hardly seems like work, yet it can easily become the MOST PRODUCTIVE PART OF YOUR DAY!
The $25,000 Lunch Blunder
Think your behavior at a business lunch doesn’t matter? I just read a blog from Joel Comm about a consultant who just lost a $25,000 consulting gig because even though the consultant did the inviting, he failed to pick up the check. Hmmm, how can I say this even more plainly than I have in the past?
WHOEVER DOES THE INVITING PICKS UP THE CHECK!

If you did the inviting, this is YOURS!
Seriously – it’s THAT simple; no exceptions! What I loved most about Joel’s blog was the fact that the consultant actually had a shot at getting Joel’s business – and he blew it because of his lunch behavior! AND I especially loved that this post received more than 65 PASSIONATE responses – mostly from those who understand the IMPORTANCE of a business lunch done right! KUDOS to all!
And here’s a second tip: Two for the price of one….
NEVER EVER pay for a business lunch with CASH!

Slip your credit card to your server discreetly
“Why?” you ask? Let me ask you this – when you are out with a friend and they grab the check and say, “I’ve got it,” don’t you ALWAYS offer to at least “get the tip”? That will also be your client’s reaction. A credit card is not just authoritative, but you will be able to hand it to your server as soon as you are seated (or WHILE you are being seated) to avoid that awkward moment or fight when the check finally comes. It will have already be handled, tip and all, if you planned ahead.
Client Lunches: When You Just Don't Have the TIME!
I did a radio interview this week with Smokie Sizemore. Smokie runs the Smart Woman’s Club – and she is a real spitfire!
I had a question from a caller – Lena. Her question was one that I’ve heard before and you might have wondered about it as well, so I wanted to share my answer here to help those of you who can relate. Lena lives outside of New York City. Her complaint was one that I have about business lunches too, now that I work from home.
Lena said that taking clients to lunch has become a colossal time consumer! As important as it is to get in that quality FACE TIME, she found that a business lunch can cost her up to FOUR hours – between getting ready, drive time into the city and back, and following up. Lena – I couldn’t agree with you more! I used to advocate attending at least FIVE social events a week with clients, and that holds true today – IF You are already out and about!

Make Time to Break Bread!
When I was in sales, I was dressed, at my desk, and ready to go each day by 8:30AM. Even if lunch took FOREVER, (as with my old FAVORITE – a 2-hour lunch), it only took those TWO HOURS out of my day! No big deal…especially when that time was SO PRODUCTIVE!
Now, working from home, I often find myself working late at night….sometimes even well past midnight. By 8:30 the next morning, I’m up and at my desk, but I’m hardly dressed for a meeting. My friend, Judy Owen, asked me what the heck I meant when I would decline invitations for lunch on the Las Vegas Strip saying, “I just don’t want to come into town today.” She was puzzled because I only live about 15 minutes from the strip.
I explained to Judy that by the time I get READY (hair shampooed and set or flat-ironed, dressed, etc.) and drive there and back, I’ll have been away from my desk for TWO HOURS! And that’s not even counting LUNCH!
As you can see, I fully appreciated Lena’s lament. Yes, Lena, lunch in town – especially when you work from a home office – can easily become an ALL DAY EVENT! So what’s the solution?
DEVOTE ONE DAY A WEEK to meetings “in the city,” regardless of where you live. If you work from home, dedicate one day each week to being away from your desk. With the right planning and a smart phone, this can become your most productive day ever!
Start with an 8 or 8:30 breakfast meeting. Schedule a 10AM meeting at Starbucks or a coffee shop near your 10AM client’s office. Make your first lunch meeting around 11:30. Order soup. Next lunch? 1PM. Have some fish or salad. By 2:30, it will be time for SOMEONE’S coffee break, so suggest that you meet that person near their office. In ONE DAY, you can gain a WEEK’S worth of quality FACE TIME!
Then, as you return to your home office, kick off the painful, 3″ heels and slip back into your comfortable slacks or sweats.
Relax. You had a big, productive day and you didn’t waste a single minute!
We just can’t afford to sacrifice that all-important FACE TIME. And that is truer now more than ever before. PEOPLE PREFER TO DO BUSINESS WITH PEOPLE THEY LIKE – and there is no better way to get to know someone than by sharing a meal….breaking bread with them. (even if that is simply a biscotti at Starbucks!) Don’t pass on the chance to meet and greet with clients. Try this. Let me know how it works for you!
Gitomer Endorses Mealtimes 4 Sales Success
Sales Guru Jeffrey Gitomer has finally started Tweeting. So, what’s he tweeting about? Sales, of course! How to ask the right questions, what it takes to succeed, why people fail, and everything else salespeople should know to become phenomenal at selling. Jeffrey should know. He wrote the book. Okay…he’s written MANY books on sales. What is MY favorite tweet of his? That’s easy…
“The two BEST places for a sales appointment: Breakfast and lunch. Relaxed atmosphere and no interruptions.”
Thank you, Jeffrey, for stating the obvious that so many people in sales still tend to overlook. Jeffrey wrote a blurb for me when I launched The Art of the Business Lunch, and my publisher put a PART of it on the back cover. The part they left out was my favorite: “Robin Jay’s book is the recipe for Lean Cuisine and Fat Checks! Buy it, read it, and act on it!”

Jeffrey Gitomer, Sales Expert
Ya gotta love Jeffrey’s no-nonsense approach! My publisher chose the more conservative part of his testimonial: “The Art of the Business Lunch is pivotal to the science of selling. I have maintained for years that LUNCH is the best place to build a relationship and make a sale. Buy it, read it, and act on it.” I couldn’t have said it better myself, Jeffrey, but thank you again.
If you are not taking your clients out to lunch, you are missing out on the VERY BEST opportunity to build relationships and close sales. Jeffrey says when you build the right relationships, people will come TO YOU when they need something. It’s so true. Did you know that client lunches are such an EFFECTIVE SALES TECHNIQUE that they are practically ILLEGAL in ALL 50 STATES!?!? If you don’t believe me, just leave a comment and I’ll explain. Most successful sales people know EXACTLY what I’m talking about!
Helping MBA Students and Professionals Improve Presentations
Last week I spoke at the National Association of Women MBAs conference in Anaheim, California. I delivered two presentations – one was on my signature topic, The Art of the Business Lunch: Building Relationships Between 12 and 2, and the other was called Speak & Write Like a Pro.
Lisa Waters was in my session and offered this testimonial. She was there with Rachel Magario, who I’m delighted to have as a new coaching client! Lisa and Rachel were just two of the impressive group of attendees! My faith in our future is boosted whenever I present to such intelligent, ambitious, and friendly audiences. Thanks to EVERYONE who was there. This event was incredibly well organized, thanks to the tireless effort of Delma Esparza.
In The Art of the Business Lunch, I shared my secrets and tips for building productive business relationships by introducing a social aspect. Breaking bread brings dough! What about when a job interview takes place over a business lunch? Why would an employer want to meet with you in a social setting? I had the answers and the women ate them up! I shared the importance of creating quality face time and helped the women to become Business Relationship Experts!
In my session on Speak & Write Like a Pro, I shared the fundamentals of delivering outstanding presentations – written and verbal. Using “Action” verbs helps to add impact to your sentences, as does eliminating the words “thing” and “stuff.” The audience laughed when I acted out, “I have a thing tonight….” A THING? Really? A dinner? A networking event? a date? We KNOW what we are going to do – so why not be specific about it. What the heck is a “THING” anyway?
When delivering PPT presentations, try to use photos instead of text whenever possible. Sure, you have to know your material, but you can cheat by using notes – if you use “presenter’s view.” All details, numbers, charts, etc., can go on handouts. No one is going to remember a lot of numbers! Keep your presentations compelling and entertaining.
What a great experience I had with the women of NAWMBA! I hope to work with these women in the future. Many of the attendees invited me to come to their universities to speak. That’s the greatest compliment ever!
Speaking: NAWMBA! National Association of Women MBAs
Where, oh where, have my blogs disappeared to? They have taken a back seat the past week as I have been BUSY preparing for two killer presentations at Friday’s (10/30) NAWMBA conference at the Disneyland Hotel in Anaheim.
I’ll be presenting at 12PM on The Art of the Business Lunch and at 2:45PM on How to Speak & Write Like a Pro. Great information for ANYONE in ANY BUSINESS! Andy Ebon, the Wedding Marketing Authority, gave me a copy of Garr Reynold’s book, PRESENTATION ZEN, and walked me thru one of his own PPTs about a year ago. If your PPTs are filled with text and bullet points, then click over to Amazon immediately and order a copy of Garr’s book. BANISH BULLET POINTS 4Ever!

Discover the secrets of a Business Lunch done right!
And – if you are in the LA/Orange County area, please stop by the Disneyland Hotel tomorrow to see my presentations. They will TRANSFORM the way you build business relationships, you will discover what can be accomplished with a GREAT CLIENT LUNCH -and how it differs from the old “Power Lunch” of the ’60′s and ’70′s, AND you’ll discover how this motivational speaker walks the talk! Hope to see you there!
Power Lunch at the Louvre Sounds Great, Doesn't It?
Imagine you are on a business trip to Paris, France. (Sorry – but living in Las Vegas, I feel the need to specify that I mean the actual city in France- not the Hotel & Casino on the Las Vegas Strip!)
Your client suggests you meet at the sensational, historic Louvre Museum for lunch. You think, “A business lunch at the Louvre? Well…THAT certainly doesn’t happen every day in California!” (or Ohio, NYC, Kentucky, or wherever you call home!) You start to dream of rich pate, steak with butter, des frittes! YUM!

The Louvre Museum
You dress accordingly for such a client lunch – your BEST business suit! You rendezvous with your client just outside the museum and enter the Carrousel du Louvre – the underground entrance to the museum. You walk together toward the newest restaurant at the Louvre. As you see the restaurant, you stop dead in your tracks. Disbelief washes over your face as you gaze upon the restaurant your animated client is so eager to share with you: a McDonald’s restaurant and McCafe. You hope you will wake up soon, but – alas – you are not dreaming.
In a city known for its haute cuisine and fine art, it is understandable that many French citizens are in an uproar over the opening of the 1,142nd McDonald’s to open in France. For the fast food chain, however, it’s quite a coup to be able to celebrate their 30th anniversary by opening next to the world’s most visited museum. So much for culture!
As the “Queen of the Business Lunch,” my clients often expected me to take them to the newest hot spots in town for our business lunches. I think if I lived in France, I’d have to let this opening pass.




